VIDEO-MARKETING

More closeness, more trust – with personalized donor videos

Charity:up Video - move more with moving images

Your mission deserves attention

But how do you really reach supporters? With Charity:up Video, you can put together customized videos that show exactly the projects your donors are already committed to — personal, relevant, and touching.

The result is more than just a call for donations: it is an emotional thank you that creates a sense of closeness. Your supporters see the direct impact their help has on the ground, in the faces of the people they are helping.

This makes Charity:up Video a valuable solution for charitable organizations — and also for marketing agencies that develop effective fundraising campaigns for their clients.

The intelligent software uses your CRM data to tailor each video to the donor's interests, whether that's educational projects in Africa or protecting endangered marine species. Selected clips are automatically combined into a coherent video.

Of course, this also works the other way around, i.e., you send a video that suits your donors and ask for support that can be initiated directly from the video without media discontinuity. This could be a donation, registration for the newsletter, or registration as a volunteer, among other things.

Charity:up Video – this is how commitment turns into genuine solidarity.

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Personal: Greeting by name, reference to donation amount and project.
Customized: Each clip is based on real data from your CRM or donation form.
Targeted: Appropriate to the occasion, target group, and donation behavior.
Emotional: Tell stories that touch people – with real impact.
Efficient: Videos are generated automatically and sent directly.
Interactive: CTAs directly in the video enable seamless action.

What customers and donors say

“The ISO Group, FundraisingBox, and Bethel have collaborated on an innovative video project. The collaboration was very inspiring. Together, we developed a solution that inspires donors. We look forward to more successful projects!”

Volker Hinz, Fundraising | v. Bodelschwinghsche Stiftungen Bethel

“Thanks for the video. It's a good way to get a statement on what happens with the money.”

Ms. G. (Donor)

“Thank you for the enlightening video. I could see what wonderful things you do for children with the donations.”

Mr. K. (Estate contact)